Marco Melandri and Sylvain Guintoli at the Motodays opening to meet the Aprilia fans!

Rome, 06 March 2014 – The Piaggio Group launched the Motodays show at Rome today (open from 6 to 9 March), with the participation of the successful 2014 World Superbike Aprilia Racing riders.

Marco Melandri and Sylvain Guintoli arrived at the Roman motorcycle show just after the first two WSBK races on the Australian circuit at Phillip Island. In this opening round Aprilia, reigning Manufacturer world champion, was a key player in both races with the factory RSV4s. Thanks to the Race 2 win brought home by Guintoli – also the Superpole winner – and the second place that Melandri took in Race 2, the first round of World Superbike took the skilled French rider to the lead in the championship Rider standings, and placed Aprilia at the top of the Manufacturer championship.

The Aprilia riders opened up Motodays to then meet with their fans and all motorcycle enthusiasts at the Piaggio Group's large exhibition space in Pavilion 3, stand B10. Along with them visitors will be able to see the Aprilia RSV4 Factory which made its début with a win and two podiums in the brand new silver colour scheme at Phillip Island.

Marco Melandri and Sylvain Guintoli were on hand to christen the many new Piaggio products which will be in Rome both with the motorcycle brands (Aprilia and Moto Guzzi), and with the brands dedicated to the scooter world such as Vespa, Piaggio and Scarabeo.

Marco Melandri: “At Phillip Island things went halfway well because we started off the season with a nice second place, but in Race 2 I made a mistake that kept me from getting close to the podium. I'm growing though and the feeling with the team and the bike is improving day by day, so I am confident that already by Aragon I'll be able to give 100%. Contact with the fans is very important. That's what feeds our motivation. The atmosphere here in Rome is fantastic. You can feel a lot of passion and that is a good sign for our world. After EICMA this is the second event where I have participated in the Piaggio Group stand and I must say that Vespa, both with the exclusive 946 and the brand new Primavera, truly has a charm like nothing else in the world.

Sylvain Guintoli: “We are coming from a race, the Australian round, where we got off on the right foot. I was coming off a long winter without any testing and with some doubts on how my injured shoulder would hold up. The podium and the win in Australia convinced me that the worst has passed and that we will definitely be in the game for this WSBK season. Meeting the many fans and enthusiasts who came out today really gets me pumped up. We need all the positive energy we can get since our next race is one month away. I also saw some very nice bikes and my favourite is still the Tuono V4. It has the same engine as the Superbike I race with and I own one that I have fun riding on the English roads. It's fast, easy to ride and has an incredible sound. It is truly a sport thoroughbred.